Atlantic Publishing Group, Inc. is actively looking for new manuscripts in the areas of food service management,
culinary arts, Real Estate, Marketing, Internet, Personal Finance,
Management, and many other topics.
If you are in the process of writing a book in our " Niche" publishing area and are looking for a major force in book publishing with world-wide sales, marketing and distribution please contact us with your book idea, now! We are currently looking for new and experienced authors to join us. Let us help shape your book idea, and turn ideas into reality. We normally pay a royalty to the author but will make outright purchases.
To pursue a project idea, send the following information : an outline of the book and a proposal covering the following: title; # of words, discussion of the topic or product; why the product is needed by the marketplace; intended primary market and secondary markets; typical user profile; sales handles (what problems does the product help solve; why is the information important); review of competitive works and how the suggested product differs; and, if available, a table of contents; partial or complete manuscript; review of author's previous works.
Welcome to Atlantic Publishing
Company's New & Future Releases!
We are your
#1 source for Books, Videos, Training Materials, Tools, and Software for
Business Resources,
Real Estate
Careers, Real Estate Investing, Investments, Career Planning, Personal Finance, Internet,
Education, Legal, Home Ownership, Photography,
Study Guides & Educational Resources, Advice and practical guides on How
to Start a New Business, eBay, Retirement, Employee
Programs, Parenting, Home Maintenance and Improvements, Energy
Efficiency & Green Homes, Elder Law, Legal Resources, Non-Profit
Resources, Employee Management, Photography, Reference Books, Food
Service, Hospitality, and Food Service & Safety Posters.
We have
dramatically expanded our product publications to include more than 80
brand new and soon to be released titles. This site was
designed with your convenience in mind. You may navigate our
extensive pages of items by using drop down menu at the top of this
page, or use the links below and in the left border. Orders may be
placed by using our On-Line 100% Secure Shopping Cart. We accept
most major credit cards and also accept PAYPAL, or you may also
order by calling our
24 hour toll free order number at(800) 814-1132. Thank
you for visiting Atlantic Publishing Company -
if at anytime you need any help finding a
product, have a question or concern, you may email us at
sales@atlantic-pub.com.
The Complete Guide to Becoming a
Successful Mortgage Broker: Insider Secrets You Need to Know
A reliable mortgage broker
is in constant demand and never short on business in any economic
condition. According to the U.S. Department of Labor, the average
income of mortgage broker's is $43,210. The mortgage brokering
business is one of the fastest growing occupations in America today,
yet the financial success rate for these new brokers is dismal. It
is estimated that less than 30 percent of new mortgage brokers ever
become financially successful. Virtually all mortgage brokers are
paid strictly on commission, so there is little motivation for the
company to help you succeed. You need the proper training to be
prepared.
This new book will provide you with a road map to financial success.
You will learn how NOT to make the big mistakes most new brokers
make, how to put a loan package together, how to find borrowers, how
and what to charge, how to guarantee your fee, how to make buyers
and sellers happy, and how to quickly and easily locate the best
deals for your customers. Additionally, this book provides you with
information on licensing and exam fees, the expenses of doing
business, your vehicle and insurance coverage, sales techniques,
simple methods to get hundreds of referrals, software programs that
make running your business effortless, the private mortgage segment,
the commercial market, secrets to using the Internet, realtors,
online tools and ideas, mortgage technology tips, Internet leads,
building partnerships, and much more.
We also spent thousands of hours interviewing, e-mailing, and
communicating with hundreds of today's most successful mortgage
brokers. This book is a compilation of their secrets and proven,
successful ideas. If you are interested in learning hundreds of
hints, tricks, and secrets on how to earn a high, consistent income
as a broker, this book is for you. ISBN-10:
1-60138-130-1 • ISBN-13: 978-1-60138-130-9 1 • Item # BMB-01
$24.95
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: SUMMER 2008
How to Open & Operate a Financially Successful Bookkeeping
Business: With Companion CD-ROM
Virtually anyone of any age in any location of the United States can
start a highly successful photography business. Today the level of
investment to get started is much less, thanks to the digital camera
revolution. Armed with the right camera equipment, skills, and the
necessary business knowledge, you can be in business, marketing your
photography services in no time with the information in this
extensive manual. With modern technology in the form of SLR digital
cameras, you do not even need a darkroom. You need only a fast
computer and a photo-editing program. The best part is that you can
start it quickly, earn a high income with a low investment, and even
work from home if you prefer.
This new book is a comprehensive and detailed study of the business
side of establishing and running a photography business. Keep in
mind it looks easy, but as with any business, looks can be
deceiving. To avoid pitfalls, use this complete manual to arm
yourself with everything you need including sample business forms,
contracts, worksheets, and checklists for planning, starting, and
running day-to-day operations. You will find dozens of other
valuable, timesaving tools of the trade that every entrepreneur
should have.
While providing detailed instruction and examples, the author leads
you through finding a business name that will bring success,
learning how to draw up a winning business plan (the Companion
CD-ROM has the actual business plan you can use in MS Word ™), and
selling and marketing your photographs and photography services on
the Internet as well as locally. You will learn about copyrights,
sales tax, cost control systems, a Web site, stock photo outlets to
sell your work, and pricing issues. You will avoid trial by error
when setting up equipment layouts, meeting legal and IRS
requirements, and tapping into the best sales and marketing
techniques. This book will even help you set up computer systems to
save time and money and teach you how to hire and keep a qualified
professional staff (if needed).
If you enjoy meeting people, this may be the perfect business for
you. You will learn how to do your own sales planning, customer
service, track your competition, keep your own books, compile
monthly profit and loss statements, and prepare taxes. You will
become adept at media planning, pricing, and public relations. You
will be able to work with models, market for weddings, birthdays,
and corporate events; generate high profile public relations and
publicity; and learn low cost marketing ideas and low cost ways to
satisfy customers and build sales. You will learn how to keep
bringing customers back and getting referrals - the secret of
continued success. This manual delivers literally hundreds of
innovative ways demonstrated to operate and streamline your
business. Learn new ways to make your operation run smoother and
increase performance, shut down waste, reduce costs, and increase
profits. In addition, you will appreciate the valuable CD-ROM
resource in your daily activities as a source of ready-to-use forms,
templates, worksheets, business plan, surveys, letters, Web site
resources, everything you will need to get up and running.
978-1-60138-018-0 1-60138-018-6 $39.95 9781601382771
PRE-ORDER ONLY - YOUR CREDIT CARD
WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS. RELEASE DATE: FALL
2008
How to Open & Operate a Financially Successful Collection
Agency Business: With Companion CD-ROM
According to the U.S. Department of Labor, the median annual income
for someone in the collection industry is $29,000 and, as a business
owner, you could make even more. The Department also suggests that
the industry is expected to grow 18 to 26 percent by 2014. Working
in the collection agency business requires patience, empathy, a
commitment to excellent customer service, and superb negotiation
skills. If you are thinking of opening a collection agency business,
then we have a book that can guide you through the process,
providing all of the insider tips needed to get started in a minimal
amount of time, with a minimal amount of money.
Whether you
will be operating out of your home or you are looking to buy or rent
office space, this book can help you with a wealth of start-up
information, from how to form and name your business to deciding if
this will be a joint venture or if you would rather work solo.
Valuable information on forming a Partnership, LLC, Corporation, or
becoming a Sole Proprietor, the four types of business formation, is
included, as well as the legal implications of each.
With all
of the federal and state laws governing the industry, opening your
own collection agency can quickly become a nightmare, and for that
reason, you will be provided with the most up-to-date information on
the Fair Debt Collection Practices Act, as well as a listing of laws
state-by-state that may supersede this federal act. Many states, and
even cities, require third-party agencies to be licensed and/or
bonded, so you will be provided a wealth of information on all
requirements so that you can knowledgably, and legally, operate your
business with peace of mind.
A complete checklist of all of
the start-up equipment that you will need is provided, as well as a
sample budgeting sheet to allow you to gauge start-up costs. You
will learn about potential risks that you take in opening a
collection agency and how a collection lawyer can help settle debts
when you are unable to. You will learn the difference between first
and third-party agencies, the different methods in which you can
expect to be paid by creditors, tips and tricks to gaining clients,
and the advantages of the debt buying method.
This complete
manual will arm you with everything you need, including sample
business forms; contracts; worksheets and checklists for planning,
opening, and running day-to-day operations; lists; plans and
layouts; and dozens of other valuable, timesaving tools of the trade
that no business owner should be without. A special chapter on
customer service is provided, with tips on communicating with
debtors in a non-threatening manner.
While providing
detailed instruction and examples, the author leads you through
every detail that will bring success. You will learn how to draw up
a winning business plan (the companion CD-ROM has the actual
business plan you can use in Microsoft Word™) and about basic cost
control systems, copyright and trademark issues, branding,
management, legal concerns, sales and marketing techniques, and
pricing formulas. In case you decide to open a full-scale
collection agency, you will learn how to hire and keep a qualified
professional staff, how to meet IRS requirements, how to manage and
train employees, and how to implement low-cost internal marketing
ideas. You will learn how to build your business by using low- and
no-cost ways to satisfy clients, as well as ways to increase sales,
have clients refer others to you, and thousands of great tips and
useful guidelines.
This manual delivers innovative ways to
streamline your business. Learn new ways to make your operation run
smoother and increase performance. Successful entrepreneurs will
appreciate this valuable resource and reference it in their daily
activities as a source of ready-to-use forms, Web sites, operating
and cost cutting ideas, and mathematical formulas that can easily be
applied to their operations. The companion CD-ROM contains all the
forms in the book, as well as a sample business plan you can adapt
for your own use. 978-1-60138-283-2 1-60138-283-9 $39.95
#9781601382832
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: FALL 2008
How to Open & Operate a Financially Successful Staffing
Service Business: With Companion CD-ROM
The median annual salary for someone in the staffing service
industry is $29,000 according to the U.S. Department of Labor and as
a business owner, you could make even more. The Department also
estimates that the staffing industry will grow faster and add more
jobs than just about any other industry over the next decade. If you
have always yearned for a career where you can really make a
difference in someone's life and are thinking of opening a staffing
service business, then we have a book that can assist you in taking
those first steps and answer all of your questions along the way.
Whether you will be operating out of your home or you are
looking to buy or rent office space, this book can help you with a
wealth of start-up information, from how to form and name your
business to deciding if this will be a joint venture or if you would
rather work solo. Valuable information on forming a Partnership,
LLC, Corporation, or becoming a Sole Proprietor, the four types of
business formation, is included, as well as the legal implications
of each.
A complete list of all of the start-up equipment
that you will need is provided, as well as a sample budgeting sheet
to allow you to gauge start-up costs. You will learn about potential
risks that you take in opening a staffing service and how to
minimize your losses. Also include is information on other types of
insurance that you will need to have available to contractors that
you hire, such as workers' compensation, disability, and
unemployment insurance.
This book will assist in helping you
decide whether you will offer temporary staffing services, long-term
staffing services, or temp-to-perm staffing services. A list of
potential sectors that your business can operate in will help you
decide whether to stick to a specific niche or whether you will hire
contractors to work in various fields, along with the benefits of
operating in both situations and factors to consider such as local
supply and demand, your own career experience, and economic
feasibility.
This complete manual will arm you with
everything you need, including sample business forms; contracts;
worksheets and checklists for planning, opening, and running
day-to-day operations; lists; plans and layouts; and dozens of other
valuable, timesaving tools of the trade that no business owner
should be without. A special chapter on finding qualified
contractors and businesses to place your employees in will be
included.
While providing detailed instruction and examples,
the author leads you through every detail that will bring success.
You will learn how to draw up a winning business plan (the companion
CD-ROM has the actual business plan you can use in Microsoft Word™)
and about basic cost control systems, copyright and trademark
issues, branding, management, legal concerns, sales and marketing
techniques, and pricing formulas.
You will learn how to hire
and keep a qualified professional staff, how to meet IRS
requirements, how to manage and train employees, and how to
implement low cost internal marketing ideas. You will learn how to
build your business by using low and no cost ways to satisfy
customers, as well as ways to increase sales, have customers refer
others to you, and thousands of great tips and useful guidelines.
This manual delivers innovative ways to streamline your
business. Learn new ways to make your operation run smoother and
increase performance. Successful entrepreneurs will appreciate this
valuable resource and reference it in their daily activities as a
source of ready-to-use forms, Web sites, operating and cost cutting
ideas, and mathematical formulas that can easily be applied to their
operations. The companion CD-ROM contains all the forms in the book,
as well as a sample business plan you can adapt for your own use.
978-1-60138-282-5 1-60138-282-0 $39.95 #9781601382825
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: FALL 2008
How to Open & Operate a Financially Successful Notary
Business: With Companion CD-ROM
According to the National Notary Association, there are 4.8 million
notaries working in the U.S. Depending upon state regulations,
notaries can perform marriages, witness and authenticate the signing
of real estate mortgage loan documents and other legal contracts,
and take and certify depositions. Notaries can make an average of
$10 to $200 per signing, depending on the document type.
Each
state has individual guidelines that one must follow when first
applying to become a notary and specific restrictions that a
practicing notary must abide by, including the amount a notary can
charge per signing. With all of these rules, it can be quite a
confusing process, and along with the frustration of opening your
own business, it can quickly become a nightmare. Fortunately, with
this new book, you will have a comprehensive toolkit on not only how
to become a notary, but on how to open your own notary business and
cash in on the booming market as well.
Whether you will be a
mobile signing agent or you are looking to buy or rent office space,
this book can help you with a wealth of start-up information, from
how to form and name your business to deciding if this will be a
joint venture or if you would rather work solo. Valuable information
on forming a partnership, LLC, corporation, or becoming a sole
proprietor, the four types of business formations, is included, and
also the legal implications of each.
You will learn the ins
and outs of the application process state-by-state, including which
states require training sessions and exams, and also information on
the appointment process and individual state laws that govern the
practice of notaries. Beyond providing you with the information on
becoming a notary, you will be supplied with a wealth of information
about opening your own notary business, including working as a
mobile signing agent, where you travel to your customers, or
operating a full-scale notary business managing other notaries. A
special chapter on services you can offer and average prices charged
for those services will be included, and also information on
charging for travel fees, appointment no-shows, emergency
notarizations, and many other services that can be offered for a
fee.
This complete manual will arm you with everything you
need, including sample business forms, leases, and contracts;
worksheets and checklists for planning, opening, and running
day-to-day operations; plans and layouts; and dozens of other
valuable, time-saving tools of the trade that no business owner
should be without. A special section on the importance of keeping
your notary journal up-to-date is included, and also information on
your notary stamp.
You will learn how to draw up a winning
business plan (the companion CD-ROM has the actual business plan you
can use in Microsoft Word™) and about basic cost control systems,
copyright and trademark issues, branding, management, legal
concerns, sales and marketing techniques, and pricing formulas.
A detailed glossary of mortgage and other legal terms will be
included, along with helpful information on how to set up computer
systems to save time and money, hire and keep a qualified
professional staff, meet IRS requirements, manage and train
employees, generate high profile public relations and publicity, and
implement low cost internal marketing ideas. You will learn how to
build your business by using low and no cost ways to satisfy
customers, and also ways to increase sales, have customers refer
others to you, and thousands of excellent tips and useful
guidelines.
This manual delivers innovative ways to
streamline your business. A special chapter, devoted to notaries in
Florida, Maine, and South Carolina, the only states in which
notaries can solemnize the rites of matrimony, will discuss how you
can maintain a steady stream of business by only performing
marriages, including tips on how you can make even more money by
offering other wedding services such as photography.
Learn
new ways to make your operation run smoother and increase
performance. Successful notaries will appreciate this valuable
resource and reference it in their daily activities as a source of
Web sites, operating and cost cutting ideas, and mathematical
formulas that can easily be applied to their operations. A wealth of
ready-to-use forms is included, along with sample wording for dozens
of situations. The companion CD-ROM contains all the forms in the
book, and also a sample business plan you can adapt for your own
use. 978-1-60138-281-8 1-60138-281-2 $39.95
#9781601382818
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: FALL 2008
How to Open & Operate a Financially Successful Medical
Billing Service: With Companion CD-ROM
According to the National Notary Association, there are 4.8 million
notaries working in the U.S. Depending upon state regulations,
notaries can perform marriages, witness and authenticate the signing
of real estate mortgage loan documents and other legal contracts,
and take and certify depositions. Notaries can make an average of
$10 to $200 per signing, depending on the document type.
Each
state has individual guidelines that one must follow when first
applying to become a notary and specific restrictions that a
practicing notary must abide by, including the amount a notary can
charge per signing. With all of these rules, it can be quite a
confusing process, and along with the frustration of opening your
own business, it can quickly become a nightmare. Fortunately, with
this new book, you will have a comprehensive toolkit on not only how
to become a notary, but on how to open your own notary business and
cash in on the booming market as well.
Whether you will be a
mobile signing agent or you are looking to buy or rent office space,
this book can help you with a wealth of start-up information, from
how to form and name your business to deciding if this will be a
joint venture or if you would rather work solo. Valuable information
on forming a partnership, LLC, corporation, or becoming a sole
proprietor, the four types of business formations, is included, and
also the legal implications of each.
You will learn the ins
and outs of the application process state-by-state, including which
states require training sessions and exams, and also information on
the appointment process and individual state laws that govern the
practice of notaries. Beyond providing you with the information on
becoming a notary, you will be supplied with a wealth of information
about opening your own notary business, including working as a
mobile signing agent, where you travel to your customers, or
operating a full-scale notary business managing other notaries. A
special chapter on services you can offer and average prices charged
for those services will be included, and also information on
charging for travel fees, appointment no-shows, emergency
notarizations, and many other services that can be offered for a
fee.
This complete manual will arm you with everything you
need, including sample business forms, leases, and contracts;
worksheets and checklists for planning, opening, and running
day-to-day operations; plans and layouts; and dozens of other
valuable, time-saving tools of the trade that no business owner
should be without. A special section on the importance of keeping
your notary journal up-to-date is included, and also information on
your notary stamp.
You will learn how to draw up a winning
business plan (the companion CD-ROM has the actual business plan you
can use in Microsoft Word™) and about basic cost control systems,
copyright and trademark issues, branding, management, legal
concerns, sales and marketing techniques, and pricing formulas.
A detailed glossary of mortgage and other legal terms will be
included, along with helpful information on how to set up computer
systems to save time and money, hire and keep a qualified
professional staff, meet IRS requirements, manage and train
employees, generate high profile public relations and publicity, and
implement low cost internal marketing ideas. You will learn how to
build your business by using low and no cost ways to satisfy
customers, and also ways to increase sales, have customers refer
others to you, and thousands of excellent tips and useful
guidelines.
This manual delivers innovative ways to
streamline your business. A special chapter, devoted to notaries in
Florida, Maine, and South Carolina, the only states in which
notaries can solemnize the rites of matrimony, will discuss how you
can maintain a steady stream of business by only performing
marriages, including tips on how you can make even more money by
offering other wedding services such as photography.
Learn
new ways to make your operation run smoother and increase
performance. Successful notaries will appreciate this valuable
resource and reference it in their daily activities as a source of
Web sites, operating and cost cutting ideas, and mathematical
formulas that can easily be applied to their operations. A wealth of
ready-to-use forms is included, along with sample wording for dozens
of situations. The companion CD-ROM contains all the forms in the
book, and also a sample business plan you can adapt for your own
use. 978-1-60138-280-1 1-60138-280-4 $39.95
#9781601382801
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: FALL 2008
How to Open & Operate a Financially Successful Car Detailing
Business: With Companion CD-ROM
Are you looking to open a business that offers an endless stream of
repeat customers, has a flexible work schedule, and allows you to
make as much money as you are willing to put into it? If the answer
is yes, then perhaps the car detailing business is for you. The
average price for a complete car detail is $150 - $300. Even if you
only service two cars per day, this can add up to a lot of
money-fast. Starting a detailing business may seem as easy as buying
a sponge and a hose, but if you do not carefully plan every detail,
you may get in over your head before you can even make a profit.
Fortunately, with this book, we have got everything covered. You
will learn not only the most efficient way to wash a car, but also
how to start a full-time business, and do so with a minimal amount
of money, in a minimal amount of time. This complete kit will
address the question of whether you will have your own shop or
whether you will be a traveling service, going straight to the
customer's location, as well as the business information that you
will need to know to handle each situation. Valuable information on
forming a Partnership, LLC, Corporation, or becoming a Sole
Proprietor, the four types of business formations, is included, as
well as the legal implications of each.
Complete with
checklists and budget sheets, you will be provided with everything
from start-up costs to supply lists, along with information on what
the best products are and where to find them and the most efficient
techniques to use to get customers in and out as quickly as possible
in order to maximize your profit. A special section on the benefits
of buying products from a wholesale dealer is included, as well as
helpful information on specific Web sites to visit to find good
deals and a chart that details how, and which cleaning products work
best, to clean specific car interior problems.
Running your
own business can quickly turn into a nightmare if you are not
prepared for the unexpected, so this book will supply you with
sample business forms, leases, and contracts; worksheets and
checklists for planning, opening, and running day-to-day operations;
plans and layouts; and dozens of other valuable, time-saving tools
of the trade that no business owner should be without. A complete
listing of services to offer and suggested prices will be included,
along information on how to bundle services to create money-making
packages.
While providing detailed instruction and examples,
the author leads you through every detail that will bring success.
You will learn how to draw up a winning business plan (the companion
CD-ROM has the actual business plan you can use in Microsoft Word™)
and about basic cost control systems, copyright and trademark
issues, branding, management, legal concerns, sales and marketing
techniques, and pricing formulas. If you plan on opening a
full-scale detailing operation, this book can help you with
information on how computer systems can assist you with saving time
and money, how to hire and keep a qualified professional staff, how
to meet IRS requirements, how to manage and train employees, how to
generate high profile public relations and publicity, and how to
implement low cost internal marketing ideas. You will learn how to
build your business by using low and no cost ways to satisfy
customers, as well as ways to increase sales, have customers refer
others to you, and thousands of great tips and useful guidelines.
This manual delivers innovative ways to streamline your
business. Learn new ways to make your operation run smoother and
increase performance. Successful entrepreneurs will appreciate this
valuable resource and reference it in their daily activities as a
source of ready-to-use forms, Web sites, operating and cost cutting
ideas, and mathematical formulas that can easily be applied to their
operations. The companion CD-ROM contains all the forms in the book,
as well as a sample business plan you can adapt for your own use.
978-1-60138-279-5 1-60138-279-0 $39.95 #9781601382795
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: FALL 2008
The Homeowner's Guide to For Sale By Owner:
Everything You Need to Know to Sell Your Home Yourself and Save
Thousands
With the help
of this new book and companion CD-ROM, selling your home without a
realtor or broker will be fast and easy. In this comprehensive and
easy to understand new book you will learn the entire "by owner
process" from A-Z. You will learn how to set the sales price and how
to save the 6 to 8 percent real estate commission, which can add up
to thousands or tens of thousands of dollars in savings.
You will learn how to prepare or "stage," your home, have a
professional appraisal and home inspection, market, advertise, and
show your home, list your home for sale on the Internet, list your
home on the Realtor's Multiple Listing Service (MLS), host an open
house, and develop and market a fact sheet. In addition, you will
learn about mortgage lenders, home inspectors, title companies,
escrow agents, the pros and cons of using a For Sale By Owner (FSBO)
service, the legal issues, including the sale contract, the top five
biggest mistakes FSBO sellers make and how to avoid them, contracts,
legal forms, and check lists (all of which can be found on the
companion CD-ROM), and when and how to use a real estate attorney. ISBN-10:
1-60138-127-1 • ISBN-13: 978-1-60138-127-9 • Item
# 9781601381279 $24.95 with Companion CD-ROM
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: SUMMER 2008
The Complete Guide to Passing Your Real
Estate Sales License Exam On the First Attempt: Guaranteed or Your
Money Back
Taking a
real estate sales license exam is tough. But what if we told you
that you can pass on your first try? Our guarantee: If you do not
pass your test on the first try, return this book within 30 days,
and we will refund the purchase price. Tests change over time, but
this book is the very latest published on the subject; do not be
fooled by out-of-date material.
In a January 2007 study, it was found that 4,306 candidates for a
real estate sales associate license sat for the exam. Those who were
taking the exam for the first time (1,891) had a pass rate of 44
percent, a little below the previous year's average pass rate of 46
percent. Retesting statistics are even worse: 72 percent of the
2,415 sales associate candidates retaking the exam failed. Do not be
one of the statistics. You can pass the exam on the first try with
the help of this new book.
This valuable new book presents a clear and complete overview of all
the main topics covered on the real estate salesperson examination
and gives exam applicants the information and tools they need to
successfully pass the exam - on the first attempt. You will improve
your test taking skills by completing the included sample test.
Subjects covered include real estate legal issues, encumbrances,
real estate law, financing real estate purchases, leasing, escrow
accounts, contracts and legal documents including leases, taxes and
taxation, land descriptions, and real estate math, terms, and
definitions. ISBN-10: 1-60138-129-8 • ISBN-13:
978-1-60138-129-3 • Item # 9781601381293 $24.95
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: SUMMER 2008
eBay Income Advanced: How to Take Your
eBay Business to the Next Level-For PowerSellers and Beyond
Our first
book on eBay - eBay Income - has been the bestselling book for all
novice eBay sellers by far. It has been on Amazon.com's bestseller
list for over two years. Then, readers started to say, "Yes, we know
the basics of eBay, but how do we get ahead of the crowd? How do we
propel our eBay business to the next level? How do we make a full
time living using eBay?" Those questions are what this new book is
all about.
You will
learn about developing a business plan to guide you to success,
increasing seller-buyer communication, expanding business overseas,
selling from your own Web site, keyword marketing, sales tax
resellers licenses, credit card merchant status, banking systems to
streamline your business, alternative shipping methods, taxes,
growing sales, other auction marketplaces, systems to prevent
nonpayment and credit card fraud, locating inventory to sell,
building brand recognition, hints on improving ad copy and
photography, dealing with competition, fulfillment options,
accounting, new ways to find products, and how to get positive
feedback. This book contains marketing tricks that will help you
create interest in your product and tips about taking photos,
managing e-mail, and shipping. You will also learn pricing
strategies, creative methods of writing powerful ad copy, how to
obtain products below wholesale, and ways to make your business work
smarter while decreasing your work load. This book contains
information on: wholesalers, drop shippers, auctions, closeouts,
discontinued merchandise, overstocks, salvage items, surplus
merchandise, below wholesale products, customer returns, wholesale
trade shows, suppliers, liquidators, closeout firms, foreign and
domestic manufacturers, and places to look in your area.
In addition,
we spent thousands of hours interviewing hundreds of today's most
successful eBay PowerSellers. This book is a compilation of their
secrets and proven successful ideas. Additionally, we give you
hundreds of tips and tricks to ensure your eBay listings are
optimized for maximum search engine effectiveness, which will drive
business to your Web site and increase sales and profits. In this
book you will find actual case studies from companies who have used
our techniques and achieved unprecedented success. If you are
interested in learning hundreds of hints, tricks, and secrets on how
to take your eBay business to the next level and ultimately earn
enormous profits, this book is for you. With over 500,000 sellers
making a living on eBay today, there is no reason you cannot use
this medium to become financially successful, too. This book will
arm you with the knowledge you need to become an eBay PowerSeller. ISBN-10:
1-60138-123-9 • ISBN-13: 978-1-60138-123-1 • Item #
9781601381231 $24.95
PRE-ORDER ONLY - YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE
PRODUCT SHIPS. RELEASE DATE: SUMMER 2008
The Encyclopedia of Real Estate Forms & Agreements: A Complete
Kit of Ready-To-Use Checklists, Worksheets, Forms, and Contracts on
CD-ROM
Always wanted a personal assistant at your disposal? Now you will
have one, in book and CD form! Designed to save the busy real estate
professional both time and money, you won’t know how you got along
without it. Inside you will find over 250 essential forms,
agreements, and contracts for buying and selling real estate,
managing your business, and managing property and tenants. Designed
for use by new and veteran agents, property managers, and brokers
alike, this book is essentially a unique "survival kit" packed with
ready-to-use materials for all aspects of your job.
The book and companion CD-ROM focus on the issues, situations, and
tasks that you face daily in your real estate career…from working
with difficult buyers, sellers, and employees to ensuring
profitability. Included in this book are hundreds of
easy-to-implement tools, contracts, forms, and checklists to help
you get your professional life organized, and easier to manage while
building your bottom-line! Expertly organized, this unique book
takes you step-by-step through the many valuable forms contained in
this work which may be easily printed out and customized from the
companion CD-ROM.
ISBN-10:0-910627-10-X
• ISBN-13:978-0-910627-10-8
• Item #9780910627108 • $29.95
PRE-ORDER ONLY -
YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS.
RELEASE DATE: LATE SPRING 2008
The Real Estate Investor’s Success Chronicles: Insider Secrets
and Techniques Investors Use Every Day to Make Millions
It is a common fact that real estate investing has created more
millionaires than any other investment vehicle in this country.
There are many books on real estate and real estate investing; but
this is the only one that will provide you with the insider secrets
you need to know. We asked over 100,000 real estate experts who make
their living buying, selling, and investing in real estate every day
to share their knowledge — and they talked.
We spent countless hours researching, interviewing, and e-mailing
these successful investors. This book is a compilation of their
secrets and proven successful strategies. If you are interested in
learning hundreds of hints, tricks, and secrets on how to make money
(or more money) investing in real estate then this book is for you.
The experts chronicled in this book earn $1,000 to $300,000 per
month through their real estate investments. Inside the pages of
this new exhaustively researched guide you will find a jam-packed
assortment of innovative ideas that you can put to use today. This
book gives you the proven strategies that you need to put to work
today.ISBN-10:0-910627-85-1
• ISBN-13:978-0-910627-85-6
• Item #9780910627856 • $24.95
PRE-ORDER ONLY -
YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS.
RELEASE DATE: SPRING 2008
The Complete Guide to
Investing in Commodity Trading and Futures: How to Earn High Rates
of Returns Safely
Many people have become very rich in the commodity markets. It is
one of a few investment areas where an individual with limited
capital can make extraordinary profits in a relatively short period
of time. Commodities are agreements to buy and sell virtually
anything that is harvested except onions. (A 1958 federal law
prohibits trading onions.) Such goods are raw or partly refined
materials whose value mainly reflects the costs of finding or
gathering them. They are traded for processing or incorporation into
final goods. Examples are crude oil, cotton, rubber, grains, and
metals and other minerals. Since it is impractical to transport
these bulky, often perishable materials, what is actually traded are
commodities futures contracts, or options, that are agreements to
buy or sell at an agreed upon price on a specific date. Trading in
futures and options is speculative in nature and there is a
substantial risk of loss. These investments are not suitable for
everyone, and only risk capital should be used.
As with many other business segments, the Internet and technology
have opened up this attractive marketplace to a new breed of
individual investors and speculators working part-time. You and I
can now stand on an even playing field with the largest banks,
wealthiest individuals, and trading institutions from the comfort of
home.
Commodity trading can provide you with very high, secure rate of
return, in some cases as high as 12%, 18%, 24%, or even 300% or more
per year. If performed correctly, commodity trading will far outpace
all other investments. The key is to know how to perform this
process correctly.
This all sounds great, but what is the catch? There really is none,
except you must know what you are doing! This groundbreaking and
exhaustively researched new book will provide everything you need to
know to get you started generating high investment returns from
start to finish.
In this easy to read and comprehensive new book you will learn what
commodity trading and futures are, how to set up your account
online, how to choose software to use in trading, how to invest in
commodities, evaluate their performance, and handle fees and taxes.
This book explores numbers of investing strategies and tactics,
charting techniques, and position trading. You will pick up the
language of a trader so that you recognize terminology and know how
to use leverage, call options, put options, advancing and declining
issues, advancing and declining volume, the Commodity Channel Index
(CCI), and commodity charts, among others. Like the pros who have
been trading commodities for years, you will learn how to pinpoint
entry, exits, and targets for your trades, and use insider secrets
to help you double or even triple your investment - all while
avoiding the common traps and pitfalls.
In addition, we took the extra effort and spent an unprecedented
amount of time researching, interviewing, e-mailing, and
communicating with hundreds of today's most successful commodity
Investors. Aside from learning the basics of commodity and futures
trading you will be privy to their secrets and proven successful
ideas.
Instruction is great, but advice from experts is even better, and
the experts chronicled in this book are earning millions. If you are
interested in learning essentially everything there is to know about
commodity and futures investing in addition to hundreds of tactics,
tricks, and tips on how to earn enormous profits in commodity
trading while controlling your investments, then this book is for
you. • 978-1-60138-003-6 •1-60138-003-8
ITEM #9781601380036
•
$24.95
The Hedge Funds Book: How to Invest in Hedge Funds & Earn High
Rates of Returns Safely
Money managers have traditionally used hedge funds as they would
mutual funds: to pool investors' money and place it in financial
instruments in an effort to make a high positive return. Hedge funds
have typically been available only to the very affluent or to
investors with inside contacts, but today that has changed. Almost
any investor can now participate in a hedge fund and earn high
returns.
Why should you consider investing in a hedge fund? One reason is
simply the high potential returns. Since January 1990, as measured
by the HFRI Fund Weighted Composite Index, which accounts for more
than 1,600 funds listed on the internal Hedge Fund Research (HFR)
Database, hedge funds have returned 14 percent per year through
October 2005. Many funds have earned triple digit returns.
As with many other business segments, the Internet and technology
have opened up this attractive marketplace to a new breed of
individual investors and speculators working part-time. You and I
are now on an even playing field with the largest banks, wealthiest
individuals, and trading institutions from the comfort of our own
homes.
Hedge funds can provide you with very high, secure rate of return
12%, 18%, 24%, or even 300% per year. If performed correctly, hedge
fund trading will far outpace all other investments. This all sounds
great, but what is the catch? There really is none, except you must
know what you are doing!
The key is learning how to proceed. This groundbreaking and
exhaustively researched new book will provide everything you need to
know to get you started generating high-investment returns with low
risk from start to finish.
In this easy to read and comprehensive new book, you will find out
how to invest in hedge funds, evaluate their performance, and employ
investing strategies and tactics, deftly using the latest technology
to set up your account online. You will be able to handle fees,
taxes, and risks, and you will get little known data to help you
double or even triple your investment - all while avoiding the
common traps and pitfalls.
In addition, we took the extra effort and spent an unprecedented
amount of time researching, interviewing, e-mailing, and
communicating with hundreds of today's most successful hedge fund
investors. Aside from learning the basics of hedge fund trading, you
will be privy to investors' "closed club" secrets and proven
successful ideas.
Instruction is great, but advice from experts is even better, and
the experts chronicled in this book are earning millions. If you are
interested in learning essentially everything there is to know about
hedge fund investing along with hundreds of hints, tips, strategies,
and inside advice, then this book is for you.
•
978-1-60138-000-5 •
1-60138-000-3 ITEM #9781601380005 •
$24.95
PRE-ORDER ONLY - YOUR CREDIT CARD
WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS. RELEASE DATE: SPRING
2008
Asset Protection for Business Owners and High Income
Earners: How to Protect What You Own from Lawsuits and Creditors
Congratulations! You have worked hard for many years and have a
successful business or perhaps you're are a successful doctor,
attorney, CPA or other high income producing individual. Making that
money was difficult; now you have to devise a strategy for keeping
it.
Unfortunately, you are on the radar screen for lawsuits from other
businesses, employees, partners, past marriage partners, relatives,
possibly the government, and anyone else who thinks they can get at
your assets. With a little knowledge and the Internet anyone can
find out essentially everything about you including your home, cars,
boats, real estate, bank, and investment accounts essentially
everything you own.
Lawsuits are rampant in this country. Statistics show there is one
attorney in this country for every 300 residents; there are an
estimated 150,000 people in law school as we speak. On average
80,000 lawsuits were filed in 2006 EVERY DAY. When you are sued, it
is too late to protect your assets. You are exposed.
Fortunately, you can act now to protect your self and family.
In this easy to read and comprehensive new book, you will learn the
simple steps you need to do to protect yourself now before there is
a problem. We provide numbers of worksheets to help you decide the
best plan of action for your financial position and personal needs.
You will learn the ins and outs of protecting yourself and your
family through the use of legal methods such as corporations, family
limited partnerships and trusts, family saving trusts, offshore
trusts corporations, and limited liability companies (LLCs).
You will learn how to reposition your assets into legal entities
that you control, creating bullet-proof security You will learn
about irrevocable living trusts, creating and maintaining LLCs,
equity stripping techniques, privacy plans, durable powers of
attorney, living wills, new bankruptcy legislation, estate planning
for high income individuals, testamentary wills, pour-over will. The
trick here is to own nothing directly but control everything,
legally.
Once your assets are repositioned and protected, attorneys mostly
working on contingency fees are not going to sue you because they
have nothing to gain, and since 98% of all lawsuits are only about
the money, how can they legally take it from you? With the sound
guidance in this book, you will be able to protect your hard earned
assets. 978-1-60138-005-0 1-60138-005-4 $24.95 9781601380050
PRE-ORDER ONLY - YOUR CREDIT CARD
WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS. RELEASE DATE: SPRING
2008
How to Open & Operate a Financially Successful Consulting
Business - With Companion CD-ROM
Companies, organizations, or individuals hire consultants to provide
advice to themselves or to clients for a fee to help solve a
particular problem or provide certification within the area of their
expertise. A majority of consultants have gained their expertise
from previous employment. There are as many consultants as there are
areas of expertise; one thing they all have in common is that they
are well paid.
The business of consulting is growing rapidly. According to the
Bureau of Labor Statistics, consulting in particular business and IT
consulting are becoming one of the fastest growing business segments
in the U.S. economy. There has never been a better time to start
your consulting business and get ahead of the competition.
This new book is a comprehensive and detailed study of the business
side of providing consulting services. If you enjoy meeting people,
having a home-based business, traveling, problem solving, and using
your expertise, this may be the perfect business for you. Keep in
mind it looks easy, but as with any business, looks can be
deceiving. To avoid the pitfalls, use this complete manual to arm
yourself with everything you need including sample business forms,
agreements and contracts; worksheets and checklists for planning,
starting, and running day-to-day operations; and dozens of other
valuable, timesaving tools of the trade that every entrepreneur
should have. Here is the manual you need to cash in on this highly
profitable segment of the service industry.
While providing detailed instruction, examples, and case studies,
the author leads you through establishing your office, learning how
to draw up a winning business plan ( the Companion CD-ROM has the
actual business plan you can use in MS Word ™), and provides dozens
of forms you will need in your business. You will learn basic cost
control systems, the best sales and marketing techniques, and
pricing formulas.
This book will teach you how to hire and keep a qualified
professional staff (if you even need one), to use subcontractors, to
deploy word of mouth marketing to get new clients, to use the power
of the Internet, to network, get referrals, evaluate consulting
opportunities, do your own sales planning, have great customer
service, get reimbursed for expenses, proposals, and sales
presentations, track competitors, do your own accounting, be
certified as a "professional" consultant, increase client
satisfaction, develop valuable contacts and resources (including the
top professional associations for consultants and magazines),
compile monthly profit and loss statements, and prepare taxes. You
will be provided IRS requirements, and even get help to set up your
computer systems to save time and money. 978-1-60138-016-6
1-60138-016X $39.95 SCB-02
PRE-ORDER ONLY - YOUR CREDIT CARD
WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS. RELEASE DATE: SPRING
2008
How to Open & Operate a Financially Successful Photography
Business-With Companion CD-ROM
Virtually anyone of any age in any location of the United States can
start a highly successful photography business. Today the level of
investment to get started is much less, thanks to the digital camera
revolution. Armed with the right camera equipment, skills, and the
necessary business knowledge, you can be in business, marketing your
photography services in no time with the information in this
extensive manual. With modern technology in the form of SLR digital
cameras, you do not even need a darkroom. You need only a fast
computer and a photo-editing program. The best part is that you can
start it quickly, earn a high income with a low investment, and even
work from home if you prefer.
This new book is a comprehensive and detailed study of the business
side of establishing and running a photography business. Keep in
mind it looks easy, but as with any business, looks can be
deceiving. To avoid pitfalls, use this complete manual to arm
yourself with everything you need including sample business forms,
contracts, worksheets, and checklists for planning, starting, and
running day-to-day operations. You will find dozens of other
valuable, timesaving tools of the trade that every entrepreneur
should have.
While providing detailed instruction and examples, the author leads
you through finding a business name that will bring success,
learning how to draw up a winning business plan (the Companion
CD-ROM has the actual business plan you can use in MS Word ™), and
selling and marketing your photographs and photography services on
the Internet as well as locally. You will learn about copyrights,
sales tax, cost control systems, a Web site, stock photo outlets to
sell your work, and pricing issues. You will avoid trial by error
when setting up equipment layouts, meeting legal and IRS
requirements, and tapping into the best sales and marketing
techniques. This book will even help you set up computer systems to
save time and money and teach you how to hire and keep a qualified
professional staff (if needed).
If you enjoy meeting people, this may be the perfect business for
you. You will learn how to do your own sales planning, customer
service, track your competition, keep your own books, compile
monthly profit and loss statements, and prepare taxes. You will
become adept at media planning, pricing, and public relations. You
will be able to work with models, market for weddings, birthdays,
and corporate events; generate high profile public relations and
publicity; and learn low cost marketing ideas and low cost ways to
satisfy customers and build sales. You will learn how to keep
bringing customers back and getting referrals - the secret of
continued success. This manual delivers literally hundreds of
innovative ways demonstrated to operate and streamline your
business. Learn new ways to make your operation run smoother and
increase performance, shut down waste, reduce costs, and increase
profits. In addition, you will appreciate the valuable CD-ROM
resource in your daily activities as a source of ready-to-use forms,
templates, worksheets, business plan, surveys, letters, Web site
resources, everything you will need to get up and running.
978-1-60138-018-0 1-60138-018-6 $39.95 9781601380180
PRE-ORDER ONLY - YOUR CREDIT CARD
WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS. RELEASE DATE: SPRING
2008
Green Your Home: The Complete Guide to Making Your New or
Existing Home Environmentally Healthy
Helping the world go greener can begin with something as simple as
changing an ordinary light bulb to a light-emitting diode (LED)
bulb. The advantages of these bulbs include lasting much longer,
using 1/30th the electricity of an incandescent bulb, having no
fragile elements to break, and being cool to the touch. For those
who want to make a bigger change by renovating their existing home
or building a new "green house," this book is full of thousands of
ways to make your home environmentally healthy. This new,
groundbreaking book will help people make environmentally friendly
home and building supply choices. From recycling to using
alternative cleaning materials, minor changes at home can add up to
real benefits.
Here are some interesting facts:
The U.S. generates about 208 million tons of municipal solid waste a
year, according to the National Institutes of Health. That is more
than four pounds per person per day. Every little bit helps;
recycling just one glass bottle produces enough electricity to light
a 100-watt bulb for four hours.
According to the Energy Star Web site, if just one in ten homes used
energy-efficient appliances, it would be equivalent to planting 1.7
million acres of new trees.
Using a broom instead of the garden hose to clean your driveway can
save 80 gallons of water, and turning the water off while you brush
your teeth will save 4.5 gallons every time.
Each person will receive almost 560 pieces of junk mail this year,
which adds up nationally to 4.5 million tons, according to the
Native Forest Network. About 44 percent of all junk mail is thrown
in the trash, unopened and unread, and ends up in a landfill.
Each year, Americans throw away some 100 billion polyethylene
plastic bags - from grocery and trash bags to those ultra-convenient
sandwich bags. Unfortunately, plastics are made from petroleum - the
processing and burning of which is considered one of the main
contributors to global warming, according to the EPA.
American households use 80 million pounds of pesticides each year,
according to the EPA.
Greening your home simply means finding things you can do around the
house to reduce your impact on the planet. Things that green your
home usually make it a safer and healthier place to live in as well;
this new book will present thousands of low or no cost ways to make
your home environmentally friendly.
You will learn 101 things you can do today to help save the planet.
If you are building a new home these include how to locate a
green-friendly architect and contractor, using energy-efficient
appliances, using renewable energy systems, such as solar and wind,
selecting earth-friendly products and materials, installing
energy-efficient windows and skylights, and planting a green roof.
Other great, environmentally friendly tips and tricks include
stopping electronic waste and junk mail, non-toxic paints and
stains, eco-friendly flooring, kitchen, and bath supplies,
earth-friendly weed-killers, citrus pest killer, organic soils,
compost, and fertilizers, and even plants that reduce indoor air
pollution, rain barrels, smart sprinklers, water efficiency,
tankless water heaters, energy efficiency, tax credits for earth
friendly choices, environmentally friendly landscaping, plantings,
fertilizers, and mulch.
We dissected your house, looking for easy (but not always obvious)
ways that homeowners can conserve energy and water - and money at
the same time. Here is an example: Replace just five of your
incandescent light bulbs with compact fluorescent bulbs (which use
two-thirds less energy, generate 70 percent less heat, and last up
to ten times longer), and you will save an estimated $35 to $65 a
year in energy costs. You will also learn about the award-winning
Caroma "dual-flush" toilet from Australia, an eco-friendly toilet
whose half- and full-flush modes can save more than 65 percent of
your toilet's annual water usage. There are hundreds of other great
suggestions in this new and up-to-date book that will make your home
greener simply and quickly. 978-1-60138-128-6 1-60138-128-X
$24.95 9781601381286
PRE-ORDER ONLY - YOUR CREDIT CARD
WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS. RELEASE DATE: SPRING
2008
The Secrets to Succeeding in Network Marketing Offline and
Online: How to Achieve financial Success Selling network Marketing
products and Services
If you've been looking for a home-based business, you have
undoubtedly come upon business opportunities that are referred to as
Network Marketing programs. Also known as Multi-Level Marketing or
MLM, Network Marketing is just a way for businesses to distribute
their products. Rather than using the usual distribution method that
moves from manufacturer to a wholesaler or distributor to retailer
and finally to the consumer, Network Marketing companies use
independent contractor sales people to sell the products directly.
If you are looking to be financially independent, own your own
business, have more spare time, work from the comfort of your home,
then MLM may be for you to be successful. In the past MLM required a
lot of face-to-face meetings and sales presentations which are
difficult to produce. The Internet, combined with Network Marketing,
has created countless opportunities for individuals to develop their
own business, working from home. The real ways to make a great deal
of money in MLM is by recruiting a team of other independent
marketers below you, and thus earn a percentage of their combined
sales. This new groundbreaking book will show you how to build a
successful business with MLM by harvesting the power of the
Internet.
In this easy-to-read and comprehensive new book, you will learn what
MLM is, how to get people talking about your product or service, how
to get your customers to be your sales force, recruiting, goal
setting and managing time, getting customers to come to you, getting
your MLM message out quickly, creating awareness, working with
bloggers and online activists, marketing, dealing with negative
customer experience, automating MLM writing online press releases,
creating a blog, creating a customer references and referral
programs, starting a fan club/loyalist community, and setting up
discussion forums and boards. You will learn to use affiliate
marketing, flogs, viral marketing, evangelism, buzz marketing,
online MLM methods, reputation management.
In addition, we went the extra mile and spent an unprecedented
amount of time researching, interviewing, e-mailing, and
communicating with hundreds of today's most successful MLM
marketers. Aside from learning the basics you will be privy to their
secrets and proven successful ideas.
Instruction is great, but advice from experts is even better, and
the experts chronicled in this book are earning millions. If you are
interested in learning essentially everything there is to know about
MLM in addition to hundreds of hints, tricks, and secrets on how to
put MLM marketing techniques in place and start earning enormous
profits, then this book is for you. Item#9781601380197 $24.95
PRE-ORDER ONLY -
YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS.
RELEASE DATE: SPRING 2008
Word Of Mouth Advertising Online & Off: How to Spark Buzz,
Excitement, and Free Publicity for Your Business or
Organization-With Little or No Money
Word-of-Mouth Marketing, "WOMM" as it is commonly known, is the
least expensive form of advertising and often the most effective.
People believe what their friends, neighbors, and online contacts
say about you, your products, and services. And they remember it for
a long, long time.
Word-of-mouth promotion is highly valued. There is no more powerful
form of marketing than an endorsement from one of your current
customers. A satisfied customer's recommendation has much greater
value than traditional advertising because it is coming from someone
who is familiar with the quality of your work.
The best part is that initiating this form of advertising costs
little or no money. For WOMM to increase your business, you need an
active plan in place and do what is necessary to create buzz. If
your business is on the Web, there are myriads of possibilities for
starting a highly successful viral marketing campaign using the
Internet, software, blogs, online activists, press releases,
discussion forums and boards, affiliate marketing, and product
sampling. Technology has dramatically changed traditional marketing
programs. This new up-to-date book covers it all.
This all sounds great, but what is the catch? There really is none,
except you must know what you are doing! This groundbreaking and
exhaustively researched new book will provide everything you need to
know to get you started creating the "buzz" - free publicity about
your product or service whether online or off.
In this easy to read and comprehensive new book you will learn what
WOMM is, how to get people talking about your product or service,
how to get your customers to be your sales force, how to get WOMM to
spread quickly, how to automate WOMM, how to create a blog, create
awareness, and how to amplify it. The entire process is covered
here: marketing, dealing with negative customer experience, writing
online press releases, creating a customer reference program,
bringing together a fan club/loyalist community, naming VIPs, using
flogs (photos), and spurring evangelism among influential people.
Included are tactics that pertain especially to non-profits,
including reputation management.
In addition, we have gone the extra mile and spent an unprecedented
amount of time researching, interviewing, e-mailing, and
communicating with hundreds of today's most successful WOMM
marketers. Aside from learning the basics you will be privy to their
secrets and proven successful ideas.
Instruction is great, but advice from experts is even better, and
the experts chronicled in this book are earning millions. If you are
interested in learning essentially everything there is to know about
WOMM in addition to hundreds of hints, tricks, and secrets on how to
put WOMM marketing techniques in place and start earning enormous
profits, then this book is for you. Item # 9781601380111 $24.95
The Complete Guide to Affiliate Marketing on the Web: How to Use
and Profit from Affiliate Marketing Programs
Affiliate marketing is a highly profitable online advertising method
in which Web site merchants pay independent third parties to promote
the products or services of an advertiser on their Web site. In
other words, affiliate marketing involves posting a company's banner
on your Web site or blog and attempting to send visitors to their
Web site. If someone clicks on that banner or goes to that site and
buys something, you will be paid a commission. While some affiliates
pay only when a sale is made, some selling big ticket items like
cars, credit cards, travel, and so forth have modified the model and
pay for qualified leads. Affiliate marketing is now viewed as a key
component of a company's online marketing strategy.
Affiliate marketing is an advertising technique that originally was
developed by Amazon.com. In this new book you will learn how to
master the art and science behind affiliate marketing in a matter of
hours. By investing a few dollars you can easily increase the number
of visitors to your Web site and significantly increase sales. If
you want to drive high quality, targeted traffic to your site, there
is no better way than affiliate marketing. Since you only pay when a
sale is made, your marketing dollars are being used more effectively
and efficiently compared to any other advertising method.
The keys to success in affiliate marketing are knowing what you are
doing, devising a comprehensive and well-crafted advertising plan,
and knowing the relationships between your Web site, search engines,
PPC advertising, and campaign methodology. This groundbreaking and
exhaustively researched new book will provide everything you need to
know to get you started on generating high-volume, high quality
leads. You will learn the six steps to a successful campaign:
keyword research, software needed, copy editing, setup and
implementation, performance analysis, return on investment, and
reporting and avoiding PPC fraud.
In addition, we spent thousands of hours interviewing hundreds of
today's most successful affiliate marketing masters. This book is a
compilation of their secrets and proven successful ideas.
Additionally, we give you hundreds of tips and tricks to ensure your
Web site is optimized for maximum search engine effectiveness, which
will drive business to your Web site and increase sales and profits.
You will find actual case studies from companies who have used our
techniques and achieved unprecedented success. If you are interested
in learning hundreds of hints, tricks, and secrets on how to
implement affiliate marketing, optimizing your Web site for maximum
search engine effectiveness, developing a cost-effective marketing
campaign, and ultimately earning enormous profits, this book is for
you. Item# 9781601381255 $24.95
PRE-ORDER ONLY -
YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS.
RELEASE DATE: SPRING 2008
How to Use the Equity in Your Home or Business Today to Invest
for Tomorrow
Most people leave money they could use to invest sitting in their
house or commercial property in the form of equity. After you have
purchased real estate and are making monthly payments, you are in
the process of building equity. The opportunity to use the equity
you have built up in your home is one of the benefits of
homeownership. Most people will use this equity to draw out cash and
purchase cars, boats, or other declining investments, but there are
many other ways to use your equity. This brand new book will
demonstrate how to use the equity in your home or business property
for investment purposes.
You will learn how to leverage your equity to start a business,
invest in real estate, purchase stock portfolios, invest in high
interest private mortgages, improve or renovate your current home,
plan for retirement, buy another house, buy a rental property, save
for education expenses, and many other lucrative investments. Equity
in a home or business property, that is idly sitting there, does not
make you money. Learn how to put it to use today. Use your equity to
leverage and pursue your wealth building.
This brand new, exhaustively researched book is the ultimate
resource for novices and pros alike; it will guide you through every
step of the process, with hundreds of innovative ideas that you can
put into action right away. This book provides you with proven
strategies and innovative ideas used by the experts everyday that
you can easily do yourself. Item# 9781601381392 $24.95
PRE-ORDER ONLY -
YOUR CREDIT CARD WILL NOT BE CHARGED UNTIL THE PRODUCT SHIPS.
RELEASE DATE: SPRING 2008
Employee Body Language Revealed: How to Predict Behavior in the
Workplace by Reading and Understanding Body Language
Only 7 percent of communication is verbal and 38 percent is vocal
(pitch, speed, volume, tone of voice). The largest chunk then, 55
percent, is visual (body language, eye contact). People form 90
percent of their opinion about you within the first 90 seconds of
meeting you. Understanding body language is a skill that can enhance
your life. This understanding can be a plus in the workplace. You
can know what an employee or co-worker thinks and feels by examining
their subconscious body language. And, like the world's best
communicators, you can have strong body language that reflects
confidence, competence, and charisma.
This groundbreaking new book will make you an expert on body
language. You will have the abil